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The Little Book of Ikigai: The Japanese Guide to Finding Your Purpose in Life

The Little Book of Ikigai: The Japanese Guide to Finding Your Purpose in Life

Author: Ken Mogi
$28.00(NZD)  inc GST
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The Japanese talk about ikigai as 'a reason to get up in the morning'. It is extraordinary that Japanese men's longevity ranks 4th in the world, while Japanese women's ranks 2nd. But perhaps this comes as no surprise when you know that the Japanese understanding of ikigai is embedded in their daily life and in absolutely everything that they do. In their professional careers, in their relationships with family members, in the hobbies they cultivate so meticulously. Ikigai is something that keeps one's enthusiasm for life going, whether you are a cleaner of the famous Shinkansen bullet train, the mother of a newborn child or a Michelin-starred sushi chef. But how does one find ikigai? How does ikigai contribute to happiness? Neuroscientist and bestselling Japanese writer Ken Mogi provides an absorbing insight into this way of life, incorporating scientific research and first-hand experience, and providing a colourful narrative of Japanese culture at the same time.

Author description

Ken Mogi is a neuroscientist, writer and broadcaster based in Tokyo. He has published more than 30 papers on cognitive and neurosciences, and over 100 books in Japan covering popular science, essay, criticism and self-help. His books have sold close to 1 million copies.

Stock Information

General Fields

  • : 9781786489036
  • : Quercus Publishing
  • : Quercus Publishing
  • : September 2017
  • : United Kingdom
  • : September 2017
  • : books

Special Fields

  • : Ken Mogi
  • : Hardback
  • : 917
  • : English
  • : 158.1
  • : 288