Author(s): Nick McFarlane
Spinfluence will appeal to crooked politicians, media manipulators and corporate big-wigs alike, in fact anyone interested in how to exploit people for profit or power. Covering fun techniques and tactics such as emotional hijacking, brainwashing and hysteria harnessing - Spinfluence is a glorious and insightful read about how to bend the truth and subvert the will of the herd. Spinfluence is an irreverent take on how propaganda is used by 'The 1%' to control the remaining 99%. It's written from the perspective of an organisation who work directly for the 1%. But in a satirical twist the book exposes the amoral and highly unethical techniques used through propaganda to control the masses. Spinfluence tackles complex subjects which are highly topical and simplifies them for the reader. More and more people are angered by the disproportionate power the 1% wield and want to know how and why this elite minority are able to accumulate so much wealth, and are to hold sway the over the government and population alike - at such great social cost.